Mrs. Johnson's Classroom
CompuScholar - Instructions
Monday (5-11-15) Assignment
Indicates required field
CYBER MARKETING: (Answer the Think Critically questions.) Turn to page 174 and read the section on Cyber Marketing.
OPENING ACT: Turn to page 172 and read the section titled Opening Act discussing the Callaway, Nike, and McGregor brands. Answer the two questions in this section independently and explain your answer.
(Term is located on page 173) - Provide THREE examples of a Product Enhancement
What are the components of the Product Mix? (174-175)
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